As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...

We explore how Snapchat has grown in the country’s digital advertising space, crossing Rs 100 crore in revenue by leveraging ...

1. The Rise of Expiring Content One of the most unique traits of Snapchat is expiring content. Allowing content to expire, or to disappear after a specified amount of time, goes against the instincts ...

production of content for Sponsored Stories and Snap Ads and managing proposals, contracts payments, and deliverables with Snap Stars. The move will also include boosting branded creator-first content ...

Snapchat’s keeping it real with billboards in Times Square. Because nothing says fleeting, personal moments like 100-foot ads ...

Kid Cudi took the stage at Snapchat’s Santa Monica studio to perform his brand-new single, “Neverland” — and the app’s users ...

Public Profiles on Snapchat offer valuable insights into content performance, which can be beneficial for businesses and influencers. You must be at least 18 years old to create a Public Profile ...

“We are thrilled to be partnering with Snapchat to create an Augmented Reality (AR) virtual try on experience for our iconic foundations,” said Estée Lauder UK & Ireland Marketing Director, Nicola ...