Apple is in talks to acquire the U.S. broadcast rights to screen Formula 1 when the contract becomes available next year, the Financial Times reported on Wednesday, following the success of Brad Pitt-starrer "F1: The Movie".

The Financial Times reports Apple is in talks to steal away the streaming rights for F1 events from Disney following the success of the company’s first box-office smash. ESPN currently broadcasts F1 races, but its contract is set to expire next year.

Disney pays $85 million per year for the rights, and Formula 1 also charges fans directly for its own streaming service. Liberty Media, Formula 1's U.S. owners, hope that the Apple Original Film and Netflix's "Drive to Survive" documentary has increased the value of Formula 1.