Tarts Bowl mascot that rocked the college football-watching internet in December is back -- and this year, it'll have friends. Last year, the Kansas State Wildcats celebrated their Pop-Tarts Bowl win by eating an edible version of the bowl's oversized pastry mascot,

Pop-Tarts is bringing three edible mascots to its 2024 college football bowl game in a bid to recapture the buzz from last season’s stunt. The three mascots, representing hot fudge sundae, wild berry and a mystery flavor, will be on the sidelines for the Dec. 28 Pop-Tarts Bowl at Camping World Stadium in Orlando, Florida. ABC will air the game.