Three Kings Day celebration at Lights in the Parkway in Allentown. Three Kings Day, or Epiphany, commemorates the magi’s visit to the baby Jesus. It’s celebrated Jan. 6, but the local celebration was delayed because of Monday’s snow.

Traditionally, the Rosca de Reyes should be shared on January 6th; this date marks the celebration of the Epiphany, when the Wise Men from the East, better known as the Three Kings, visited Jesus and brought Him gifts. It is customary to share the Rosca de Reyes with friends, family, and even at the office.

H-E-B celebrated the Feast of the Epiphany by offering Rosca de Reyes and blessings, honoring the tradition of Three Kings Day.

The Magi (often known as the three kings) bestowing their gifts upon baby Jesus, and God revealing Himself to the world through his mortal infant son. For others, it's a good reason to enjoy cake with a toy baby hidden inside.

Epiphany is known by several different names, including El Día de Los Reyes Magos and Three Kings' Day. The Jan. 6 holiday celebrates the three kings who each gave a gift to the baby Jesus. Here is what you need to know about the holiday and how you can celebrate it.