The “Apple Bump” is real. Whether Apple just has a knack for picking songs that are destined to become popular or the tech giant really has that much influence over the music industry, songs featured ...

Pharma TV ads have been breaking out their boogie shoes lately. A handful of branded drug ads currently on the air are using popular ‘70s light rock songs to accompany their treatment messages, both ...

The last phrase one would use to describe native advertising today is “science-fictional.” Now, as we approach the end of 2016, native music advertising is no longer an anomaly. Several stakeholders, ...

Anyone who happens to share a living space with their significant other can testify to the pure, if terribly mundane, erotic pleasures of your partner cleaning your home for you. It's beyond hot. And ...

There’s an advertisement for the 2014 Lexus Adventuremobile, excuse me, the 2014 Lexus GX that first popped up back at the end 2013, and it has returned! I assume its resurgence has something to do ...

A mysterious “Sponsored Content” opt-out setting recently appeared in Spotify, and now the streaming giant has confirmed to TechCrunch what it’s about. Spotify is now testing a new “Sponsored Song” ad ...

Once again this year, Apple is celebrating the holiday season with a 90-second, unconventional television spot showcasing how its products can be used to create thoughtful gifts that can strengthen ...

In hindsight, matching the right song with the right ad and brand seems pretty straightforward, and sure, when you take a hit or already heavily used song (think Blur’s “Song 2” or Plastic Bertrand’s ...

No one loves watching commercials. Typically, they’re just an annoyance—a distraction from whatever it is you’re actually trying to consume. However, they’re becoming a scarcity in many people’s lives ...

While the film and music worlds hunker down for awards season, there is another battleground getting underway involving ad agencies, their brand-clients, music publishers and supervisors as the ...