Sure adidas is releasing colored Boost sneakers now, but that probably won't stop custom sneaker designers from redoing already existing pairs to turn the typically white Boost cushioning other colors ...

It's the shoe everybody is talking about. Last weekend, adidas and Kanye West finally released the "Pirate Black" Yeezy 350 Boost Low, selling out globally in a matter of minutes. If you missed out, ...

Back in 2012, if you asked anyone what the hottest sneaker brand in the world was and they didn’t immediately say Nike, you’d have thought they were either insane or lying. Nike's stiffest global ...

Since its initial introduction way back in the late ‘40s, adidas has helped restructure athletic apparel transcending the business of sportswear to levels few others can lay claim to, be it in any ...

This winter, Adidas plans to bring back the original version of the Ultra Boost sneaker. Set to drop in the month of December, the silhouette is said to return in its initial colorway with the same ...

The Adidas Ultraboost has grown from a single shoe to a massive footwear collection, spanning everything from running shoes to everyday sneakers and even baseball cleats. Before it was a brand, the ...

It’s fair to say that adidas’s boost foam technology was a significant leap forward in the running industry, brands suddenly had to deliver new technology in a bigger way; they all had their named ...