Alexa Plus is aiming higher with a new superhero ad and a US-wide launch, including a free version for any app user.

15+ best Alexa commands to make your home work smarter (Prime not required) ...

The broader rollout, announced today (Feb. 4), marks a major milestone in Amazon’s effort to reinvent Alexa for the age of large language models, as competition from AI chatbots such as OpenAI’s ...

Amazon, the leading investor in artificial intelligence startup Anthropic, is relying on that company's AI models to power the most advanced capabilities in new Alexa devices, according to two people ...

Amazon announced its long-awaited generative AI-powered Alexa Plus today, and it’s one of the biggest updates in the history of voice assistants. It can generate responses instead of simply repeating ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers the consumer tech beat for Forbes. Alexa is getting a generative AI makeover, and it could be the biggest, ...

Amazon.com Inc.’s Alexa team is inviting journalists to attend a big product event in New York City later this month, where it’s expected to announce more advanced artificial intelligence capabilities ...

The ad finds Hemsworth interacting with the Echo Show 11 an Alexa-enabled device that functions as a speaker, smart home hub, video display and more.

Amazon’s new Alexa.com portal brings the AI-powered Alexa+ assistant to the desktop browser. Amazon is quietly rolling out the last big pillar of its AI-powered Alexa+ vision: the Alexa.com website, ...

Amazon doesn’t just want Alexa to know you. It wants her to remember things about you, like a close friend or family member would. That’s the driving philosophy behind the vision for Alexa’s future, ...

Amazon is hosting an Alexa-focused press event in NYC on Wednesday. Considering the company hasn’t held a major device presser in nearly two years — the last one was in September 2023 — we’re ...