Virtual fitting rooms, augmented reality applications, product information displayed via iPads -- there is no doubt that the traditional high-street retail experience is changing and the trend for ...

Fitting Reality is working to bring new standards and practices to virtual fitting rooms, and today it is launching Virtual Interactive Podium (VIPodium), a new augmented reality fitting room. “The ...

Virtual fitting rooms are set to transform the retail industry. The virtual fitting room market was valued at $4.03 billion in 2022 and is forecast to reach $18.31 billion by 2030. The growth and ...

New features simplify equipment rental decisions and boost jobsite productivity STAMFORD, Conn.--(BUSINESS WIRE)-- United Rentals, Inc. (URI), the world’s largest equipment rental company, today ...

Microsoft’s Kinect has been put to work in a Russian branch of clothing retailer Topshop–all in a bid to help customers “try on” clothes without the need to strip down in the fitting room. The virtual ...

A quarter (25%) of UK consumers are open to trying on clothes using augmented or virtual reality to avoid physical fitting rooms during Covid-19. Prior to the pandemic, only 19% of consumers said they ...

Restaurants looking to stand out in a crowded market may want to consider augmented reality.