Booking.com sought to register the mark "Booking.com," but the USPTO refused the registration on the basis that it was a generic term, and thus ineligible for federal trademark registration. Under the ...

Booking.com has tapped actor Idris Elba (“The Wire") for its latest campaign, which revives its Booking.yeah work. The site, which helps with travel bookings, has long touted the platform’s ...

Feb. 02, 2024 9:39 AM ETBooking Holdings Inc. (BKNG) Americans are feeling empowered to be the stars of their own life when traveling in 2024, with 64%* of travelers feeling more 'main character ...