What began as a cozy nook on the corner of the internet, has quickly transformed into a global phenomenon. As of 2025, #BookTok has accumulated 370 billion views, with over 52 million creations ...

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Reading has been on the upswing over the past few years and 2023 kept a steady pace after the 2022 boom, according to Publisher's Weekly. Among the reasons for this growth is the emergence of "BookTok ...