Parle G Chakki Atta is currently being launched in the north & west zones of the country under 3 SKUs - 2kg, 5kg and 10kg with competitive pricing. Parle Products, India’s leading biscuits, snacks and ...

Adani Wilmar has launched a new TV commercial (TVC) spotlighting the exceptional ease and convenience that Fortune Chakki Fresh Atta brings to the lives of families, thus reinforcing the brand’s ...

The packaged atta segment comprises established brands like Aashirvaad, Fortune, Pillsbury at present. After spending years turning kids into geniuses, Parle G has decided to go a step further. Parle ...

I’m not sure why it took me five years to use Indian chakki atta to make chapatis. I can concoct a few explanations in my defence. The brands exporting the stuff primarily trade in large quantities.

Branded atta segment has gained momentum since the pandemic outbreak. With movement restrictions in place, Parle’s venture into the new category is in the lines of being agile on marketing strategies ...

Serendib Flour Mills has been a leader and innovator in the wheat flour industry for the last ten years, and has played a pioneering role in introducing a range of versatile flour products to ...

Adani Wilmar has launched a new TV commercial spotlighting the ease and convenience that Fortune Chakki Fresh Atta brings to the lives of families, thus reinforcing the brand’s message of ‘Roti Ki ...