Yellow Color Psychology: On the color wheel, yellow is placed among the warm colors which are found to induce feelings of energy, happiness, and optimism. Color specialists and psychologists tell that ...

Editor’s Note: This feature is part of Colorscope, an award-winning series exploring our perception of color and its use across cultures, one shade at a time. See more here. Ever heard that if you ...

In his book, Colour: Seeing, Experiencing, Understanding, Swiss author Ueli Seiler-Hugova wrote, “[Yellow] is the colour which is closest to light. We associate the rays of the sun and the stars with ...

Feeling blue or tickled pink, the colors around you can have a real impact on your mood. That’s not some woo-woo pseudoscience, either: Studies have shown that different hues can actually activate ...

How many colors are visible to the human eye? To conduct a preliminary Google search is to be inundated with academic papers by electromagnetic scientists and vague theories from armchair experts. So ...