"Business leaders are starting to recognize how costly keeping a poor-fit customer can be for business, such as overcustomization, custom-made solutions, and outsize time spent on servicing," said ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Amazon founder Jeff Bezos famously said, “We’re not ...

Amazon is expanding its experimental custom clothing service, Made for You, which allows shoppers to create clothing designed for their exact body measurements. First launched in December 2020 with ...