A new study shows how websites and apps gather people’s sensitive health-related information, sometimes without consent, and channel it to the social media giant to generate business. Digital health ...

Digital marketing, for the most part, is simple. Nowadays anyone can set up an ad campaign on Google or Facebook and start driving the clicks. The competition is high and looks everyone wants a piece ...

Under the terms of the deal, Akeneo, which enables automated product data enrichment through native generative AI capabilities, will enable businesses to activate product data for agentic commerce ...

With funnels fragmented, mobile-first attention, and trust driving transactions, e4m IBC 2026 marketers explored winning the modern customer ...

AI is shifting media from just scale to creative effectiveness at scale,” says Harshil Karia, CEO of Schbang. Brands deploying one campaign at a time is now a thing of the pa ...

As a business-to-business (B2B) marketer, you need a well-structured B2B multichannel funnel strategy. This will help you attract new customers, generate leads, and land sales. Without a full-funnel ...

New, prominent funnel marketing agency, Funnel Construction, announce their official launch to offer funnel-based marketing and build high-converting sales funnels for businesses The team at Funnel ...

That digital-first approach changes one of the fundamentals of the sales journey that has been held close to marketers’ hearts for decades – the funnel. Digital has added nuance to the funnel because ...

The landscape of digital marketing is changing, creating new problems, but maybe it’s worth looking at an old solution. There is a profound change happening in B2B marketing, our route to our buyers' ...