Over the long weekend, I read The Friction Project, a new book out from two of my favorite business school professors, Robert Sutton and Huggy Rao of Stanford. They spent seven years working with ...

Learn about friction cost to make better informed decisions: its implications in investments and loans, and how it helps assess the true cost of financial transactions.

Friction represents obstacles to change. Most people try to push through friction instead of reducing it.

What do you do when you feel like your entire life is friction? When everything is hard, heavy, and uphill? It would not help us to pretend that optimizing our morning routines will fix the world's ...