New TV, digital and print campaign – featuring Italian "La Linea" character popularized in the U.S. in the 1970s and 80s – highlights how Ford C-MAX Hybrid and C-MAX Energi plug-in hybrid top Toyota ...

Stay on top of what’s happening in the Bay Area with essential Bay Area news stories, sent to your inbox every weekday. The Bay Bay Area-raised host Ericka Cruz Guevarra brings you context and ...

Wayne Cunningham reviews cars and writes about automotive technology for CNET's Roadshow. Prior to the automotive beat, he covered spyware, Web building technologies, and computer hardware. He began ...

Ford has finally released detailed information on the C-Max Energi, the plug-in hybrid version of its C-Max hatchback, and it has Toyota in its sights. Ford sees the Energi as a competitor for the ...

Another day, another hybrid braking problem. Only this time, it's not Toyota. It's Ford. Late yesterday, Ford announced a "customer satisfaction program" that will ask that owners of 2010 Ford Fusion ...

Ford (F 0.90%) is finally planning a head-on challenge to the world's best-selling hybrid. Trade publication Automotive News reported this past week that Ford will introduce an all-new line of hybrid ...

The 2017 Ford Fiesta is a 5-seat Sedan starting at $16,348 with 7 different trims, and this SE trim does not have sufficient data to calculate an overall rating. The 2017 Toyota Prius Prime Hatchback ...

* EPA deems C-Max plug-in more efficient than Prius * Ford eyes "optimizers" to drive C-Max sales * Winglets boost C-Max fuel efficiency By Deepa Seetharaman DETROIT, Oct 11 (Reuters) - Ford Motor Co ...

DEARBORN -- (WWJ) As Ford launches its first hybrid only vehicle, it also launches a series of commercials that make direct comparison to the most popular hybrid of all, Toyota's Prius. "What we need ...

Ford has launched a daring first TV-advertising campaign for its 2013 C-Max hybrid, aimed right at the Toyota Prius franchise. But it might be even more clever than it is daring. C-Max is Ford's ...

DETROIT -- Ford Motor Co. has increased spending on advertising and discounts to market the Ford Escape Hybrid SUV in 2006. Ford generally has done well with the low-volume Escape Hybrid since its ...