NEW YORK, Sept. 16, 2025 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a significant step forward in the universal ...

It can be challenging for brands to develop relationships with consumers these days. The internet is full of distractions, and talking about brand purpose or corporate beliefs can too easily veer into ...

Purpose-led ad platform Good-Loop today (October 27th, 2022) launched a new CTV ad format that rewards viewers’ attention and time with a free donation to charity. Advertisers can buy the new watch-to ...

The fact that online advertising has a carbon footprint is starting to take hold in the public consciousness. More broadly, the number of companies reporting on their ESG commitments (that’s ...

The bad news: The internet as a whole has a larger carbon footprint than the entire airline industry (!!), and programmatic advertising is a contributor. The good news: “The extent to which people are ...