Healthcare startup Helpful wants to disrupt the family caregiving industry. The startup just raised millions in seed financing to build out a one-stop-shop for caregivers. Check out the 7-page pitch ...

Google announced the September 2023 Helpful Content Update which contains two important changes to how sites are ranked Google loosened the guidance on AI generated content Helpful Content System is ...

As SEO pros, we need to remember that most people don’t care what Google says, and will likely never read a word of it. This includes other marketers, C-level leadership, and other departments. We ...

Google’s September 2023 helpful content update started rolling out Sept. 14 and completed rolling out 14 days later, on Sept. 28. The impact of this update was significant – many websites were ...

It's easy for well-intentioned advice to get taken as criticism. Whether you are taking care of your baby, raising a teenager, or providing care to your spouse or parent, friends and family members ...