Instagram is trying to get more people to watch longer-form video on IGTV: Starting Thursday, the app is adding IGTV previews that will appear in users’ primary feeds. Now, when users scroll through ...

Instagram has never truly failed at anything, but judging by modest initial view counts, IGTV could get stuck with a reputation as an abandoned theater if the company isn’t careful. It’s no flop, but ...

Instagram’s IGTV launched with one main differentiating feature from platforms like YouTube — vertical video. But a year later, IGTV is conforming to traditional video with support for horizontal ...

Unlike the wildly popular Insta Stories, the new IGTV service has struggled to capture the ?zeitgeist, but a new generation of creators could change the picture. By Natalie Jarvey Over the summer, ...

Forbes contributors publish independent expert analyses and insights. TJ McCue is Seattle-based and covers tech & productivity tools. This article is more than 7 years old. Things are changing, and ...

Instagram pulled out all the stops when it announced IGTV to the world in June. Though the platform’s hub for longform video content — think YouTube, but with intentionally vertically-oriented video — ...

Remember IGTV, Instagram’s long-form video feature and app? Neither does anyone else it seems. Instagram wants to fix that by putting more IGTV content in front of you when you’re using Instagram ...

In recent years, Instagram has been very proactive in rolling out new products that compete directly with its social competitors. In its most recent effort to capture additional market share, ...

Instagram is still searching to find the right recipe for IGTV, the long-form video service it debuted nearly a year ago. In the hopes of encouraging usage of IGTV, Instagram is breaking the original ...

Instagram is updating its IGTV app today, likely in the hopes of getting more people to use the service and promote creators making longform videos. The company tells The Verge today that it’s ...

A week ago, Instagram announced it’s taking down the orange IGTV button that was perched on top of its billion-user social networking app. The prominently placed portal to IGTV inside the ...