"TikTok made me buy it," is the beginning of a now well-worn tale. At every turn, the social media app displays aesthetic videos that end with a suggested purchase or two. These mini-vlogs, presented ...

Add Yahoo as a preferred source to see more of our stories on Google. While Amazon “must-have” videos are popular on social media, as influencers and other personalities share products that they claim ...

At a time when consumers are inundated with so-called social media influencers peddling the latest products online, a slew of TikTok users are leveraging their platforms to tell people what not to buy ...

With the de-influencing hashtag racking up TikTok views, the trend can provide a useful gateway to reassess your own shopping habits. Katie is a UK-based news reporter and features writer. Officially, ...

When looking for recommendations on what to buy, popular social media influencers and celebrities are always around to peddle the hottest item of the moment. But some may reconsider their spending ...

NEW YORK (AP) — At a time when consumers are inundated with so-called social media influencers peddling the latest products online, a slew of TikTok users are leveraging their platforms to tell people ...

The Rare Beauty Blush. A Stanley Travel Tumbler. Olaplex shampoo. The Diesel Belt Skirt. Dior Lip Oil. L’Oreal Telescopic Lift Mascara. Any of the Skims Sets. While this might seem like a nonsensical ...

In a video with over 268,000 views and counting, a TikTok creator says, "I am here to de-influence you," going on to rattle off a series of viral products that consumers shouldn't buy. De-influencing, ...