Liberty Mutual's New Commercial Character is Liberty Biberty

What's yellow, fluffy and has a name that's likely to get stuck in your head? The insurance sector's newest TV star. Liberty ...
Marketing Dive

Why Liberty Mutual turned a viral ad moment into a new brand character

Liberty Biberty, a fuzzy yellow puppet, takes its name from a mispronunciation of the brand’s name in a 2019 spot that has ...
Insurancenewsnet.com

Insurance Advertising Market Projected to Reach $30.2 Billion by 2032 with an 11.2% CAGR | AXA, Chubb

Insurance Advertising Market Projected to Reach $30.2 Billion by 2032 with an 11.2% CAGR | AXA, Chubb NEW CASTLE, DELAWARE, UNITED STATES, May 24, 2024 /EINPresswire ...
Business Wire

New Berkshire Hathaway Specialty Insurance Ad Campaign Points to Critical Industry Paradigm: CLAIMS IS OUR PRODUCT.℠

BOSTON--(BUSINESS WIRE)--Berkshire Hathaway Specialty Insurance (BHSI) today announced a new print and digital media advertising campaign around the theme CLAIMS IS OUR PRODUCT.℠ The campaign ...
Insurancenewsnet.com

Insurance Advertising Market Likely to enjoy Promising Growth by 2030 | MetLife, GEICO, Berkshire Hathaway

Advanced report on Insurance Advertising Market Added by Ample Market Research, offers details on current and future growth trends pertaining to the business besides information on myriad regions ...