Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

Find out how to measure return on investment for digital marketing, when to do so and tips for optimizing your business’s ...

Digital marketing specialists are in demand and getting average salaries of over $75,000. Find out the qualifications you ...

Overview  AI now drives personalization, advertising, content, analytics, and customer engagementPredictive intelligence has replaced intuition-led marketi ...

You could have the greatest startup idea in the world, but it’s not enough to grow without the right marketing strategy. According to IBM Institute for Business Value, 80% of small businesses in India ...

The integration of AI is reshaping the digital marketing environment, promising a transformative shift in how businesses engage with their audiences and deliver compelling messages. It’s all about ...

Digital marketing is gaining steady steam in 2024, per recent reports. The business and financial operations sector (which marketing is a part of) is ranked as the second most-popular industry to find ...

In order to succeed in today’s increasingly digital world, dealerships need a digital marketing strategy that attracts shoppers and ultimately turns them into buyers. But with so many tools and ...

Overview:   AI tools now drive every stage of digital marketing, from planning to conversion.Brands that use AI can enhance ...

In 2026, digital marketing success depends not just on traditional SEO rankings, but on visibility across AI-powered search systems, trusted content ecosystems, and authoritative brand touchpoints.