Apple launches $599 MacBook Neo
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It's a MacBook in appearance, but an iPad in spirit.
Unlike the MacBook Air and MacBook Pro the MacBook Neo display is sRGB rather than Wide colour (P3) and it also lacks True Tone technology, which adjusts color temperature based on ambient light, e.g. to better suit outside on a sunny day, or inside in a lit room.
Apple has launched the MacBook Neo, a $599 aluminium laptop using its A18 Pro chip and targeting students and first‑time Mac buyers with full macOS support and education discounts.
Apple's newest entry-level MacBook Neo has a pretty aggressive price tag, but also some notable sacrifices. Here is how it compares to the new MacBook Air.
Apple is looking to gain a foothold in the more budget-friendly end of the laptop market with the MacBook Neo. The system starts at $599, which is darn inexpensive for an Apple laptop — it even has the same starting price as the M4 iPad Air.
They start shipping next week.