MADISON, Wis. (WMTV) - For the third year in a row, Wisconsin marked record tourism numbers. Wisconsin Gov. Tony Evers and Wisconsin Department of Tourism Anne Sayers revealed Tuesday that Wisconsin’s ...

Discover the magic of winter in Wisconsin as snow and ice transform the state into a wonderland of exploration. From iconic ...

MADISON, Wis. -- Tourism spending in Madison and Dane County topped $1.55 billion for the first time ever last year, Destination Madison announced Tuesday. The county saw a record 9.2 million visitors ...

MADISON (WKOW) -- 2023 was another record-breaking year for Wisconsin tourism. According to 2023 economic impact data, the tourism industry generated $25 billion in total economic impact, surpassing ...

MADISON, (WKOW) — Wisconsin’s tourism industry reached new heights in its third consecutive year of record-breaking growth, Gov. Tony Evers announced Tuesday. The state welcomed a historic 114.4 ...

MADISON, Wis. - The Wisconsin Department of Tourism released on Wednesday, June 8 its 2021 economic impact data which shows tourism generated $20.9 billion in total economic impact for the state.

MADISON (WKBT) -- In 2023, Wisconsin's tourism hit a record high, generating $25 billion in spending, surpassing the previous record of $23.7 billion set in 2022. That's according to Gov. Tony Evers ...

Home to a few cozy campgrounds and several fantastic restaurants, this destination in Wisconsin blends picturesque landscapes ...

“It's insane,” said Krystal Westfahl, the executive director of the Let's Minocqua Visitors Bureau and Chamber of Commerce. “Memorial Day weekend came and it was like the floodgates opened.” Photos of ...