The global love affair with matcha is driving up demand and prices as Japan struggles to produce enough of the green tea powder. Global demand for matcha is skyrocketing, but Japan’s limited ...

Matcha has experienced a surge in popularity in recent months, leading to reports of global shortages and price increases. If you haven't been caught up in the craze, matcha is a powdered version of ...

If you've stepped into a coffeeshop in the last few years, you've probably seen some form of matcha on the menu. Interest in matcha has been steadily on the rise over the last few years — experts ...