What began as a marketing flourish in the early 20th century has become a quiet backbone of modern grocery retail.

High engagement – Customers love freebies, and branded stickers are often retained for longer periods compared to flyers or pamphlets. Versatile usage – They can be placed on packaging, products, ...

Rachael Lloyd vividly remembers using her first sticker. She’d attached it to her dad’s work notebook. She was three. Her original sticker collection was lost in a move at age 11, but her passion for ...