NBA logo creator Alan Siegel says he chose Jerry West’s likeness by accident after spotting a snapshot of the Lakers icon in ...

The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but ...

Jerry West, the freakin' logo of the league ... He was one of the only living members of the 50 greatest players in NBA history not to come to Cleveland for the celebration during All-Star ...

The NBA is planning a pregame tribute to West before Game 3 of the NBA Finals ... "While it's never been officially declared ...

Jerry West was a 12-time All-NBA performer who knew how to elevate his game when the lights shined the brightest. A defining figure in the NBA, Jerry West left a monumental legacy as a player ...

Jerry West might be the most influential figure in LA Lakers' history. His impact on the organization went beyond what he did on the court for them.

Lakers legend West is an icon within basketball. His legacy is ensured partly due to the fact his silhouette is used as the NBA's logo ... team that won six titles before his tenure ended ...