One creator said others have “taken [it] way too far” in a TikTok post with footage of store shelves fully stocked with Nike ...

But a new viral TikTok challenge is inspiring kids and teens to steal Nike Elite backpack zipper pulls, and the consequences ...

That includes the most daring silhouettes, such as the Nike Kobe 9 Elite. Coming back from an Achilles injury in 2014, Bryant built extra hype for his return and the release of his ninth signature ...