Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate American Eagle Outfitters Inc. posted third-quarter results that ...

Some things just can’t stay buttoned up. American Eagle has responded to critics after the brand’s new denim campaign with Sydney Sweeney caused major controversy. “‘Sydney Sweeney Has Great Jeans’ is ...

American Eagle's Q2 earnings beat expectations, driven by the successful Sydney Sweeney denim campaign, which brought in new customers and boosted sales. Aerie remains the company's main growth engine ...