A judge ultimately decided the soda company's offer wasn't to be taken seriously, and Leonard never got his jet 30 years later, Frontier Airlines is partnering with Leonard to get him his jet — sort ...
The top five most popular Super Bowl commercials are rewarding advertisers with buzz, but some may not have done enough to ...
In 1996, Pepsi ran an ad encouraging customers to collect “Pepsi Points,” the company’s new form of loyalty rewards. The ad featured a young man who was able to use his points for rewards like ...