Other logo updates include a reference to 1948 when the brand was established and a citrus leaf to dot the "i" in "Mountain." PepsiCo's Design & Innovation team wanted to create a "more ...

senior vice president and chief design officer at PepsiCo, said. “We’re excited for fans to see the new Mountain Dew, which includes an updated logo that embodies the brand’s origins ...

which also redesigned the logo for its flagship beverage, Pepsi, in 2023. Mountain Dew has gone through six logos over the last 76 years, with the first reflecting its Southern, moonshine-adjacent ...

NEW YORK — "Mtn Dew" is getting a makeover, with the word "mountain" reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage unveiled a new logo ...

and graphic outdoor landscapes unique to the Mountain Dew flavors," Mauro Porcini, the SVP and chief design officer at PepsiCo, added. And in a nod to its history, the new logo also includes ...

with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a new logo and packaging design that ...

which includes an updated logo that embodies the brand’s origins, a sunny refreshed color palette, and graphic outdoor landscapes unique to the Mountain Dew flavors," said Mauro Porcini, PepsiCo's ...

Tapping into nostalgia, the new logo marks the return of “mountain,” which was dropped in 2009 as part of a larger rebrand of ...

Read on to discover the details of Mountain Dew’s new logo design and how it aims to help address the decline in soda sales ...