Forget bracelets. A New Jersey artist is designing intricate critters on her pegged loom – and melting hearts along the way Sandra Sobieraj Westfall is a former national political correspondent, ...

WIXOM, Mich. – Cheong Choon Ng was trying to make rubber-band bracelets with his daughters four years ago when he realized his fingers were too big to manipulate the bands. So, the automotive ...

A girl works on a Rainbow Loom at her home in Wichita. The toy, engineered by two former Wichita State students, has become wildly popular and inspired several copycat versions. Travis Heying File ...

"My daughter, Stella, has become an avid fan of making the rubber band bracelets. She recently started selling her bracelets and even some dog collars to family, friends and neighbors to raise money ...

Rainbow Loom, a jewelry-making product that’s shot to the top of the toy industry in the past two years, is a huge part of the growth story at Michaels. (Editor’s note: Kyle Stock owns a Rainbow Loom ...