Retail window displays are one form of visual merchandising small business owners use to attract customers to their stores and products. An effective window display grabs the attention of passers-by ...

The end of the year is often relished as a time for slowing down: for replaying memories, watching snowflakes under the glow of streetlights, and lingering just a little longer around the dinner table ...

With retailers, brands and marketers using mobile in their marketing mix, the medium has undoubtedly changed the ways that consumers shop, specifically with merchandising and store displays. Mobile ...

The Retail Council of New York State invites retail stores across New York to spread holiday cheer by participating in the third annual statewide window display contest. All entries will be featured ...

When a customer walks past a retailer’s storefront, there’s rarely something in the window that will surprise them. Customers are used to the constant novelty of online shopping, so a staid window ...

Opinions expressed by Entrepreneur contributors are their own. Your window displays are like billboards for your store. They can be the make-or-break factor in whether a customer enters your shop or ...

Macy's Metro Center reveals annual holiday windows theme of "Give, Love, Believe," giving thanks to first responders, essential workers, marchers for equality and the local community in Washington.

Amazon has created what it claims is the world’s first smart holiday window, "Alexa in a Pear Tree," delivering an interactive experience conveyed through motion, sound and lighting effects, according ...

Every holiday season, many shopkeepers carry on a 150-plus year tradition of decorating storefronts to entice and delight customers. So perhaps it’s no surprise that as I wandered Louisville’s popular ...

Our columnist recently took a stroll down East Market Street in Louisville's NuLu neighborhood in search of the holiday ...