Another Reddit user agreed that the changes to the loyalty program are “getting worse” and added that reaching certain tiers ...

There's a disturbing pattern called “surveillance pricing." ...

"Once a member earns 500 Stars in a 12-month period, they will move to Gold status," Starbucks explained. "In addition to enjoying Green tier member benefits, Gold members get enhanced perks -- ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

PRNewswire/ - Loyalty programs are no longer failing because they lack features, but because they no longer feel valuable. As ...

The coffee shop giant this spring will reconfigure its Starbucks Rewards loyalty program to feature three levels that give members more ...

Advance Auto Parts rolls out its Advance Rewards program with tiered rewards, added savings features and app integration.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

A change to the way the company dishes out points for cash spent has completely changed the way fans talk about Dutch Rewards ...

Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...

Customer loyalty programs have become a staple of brand marketing, promising to reward repeat customers and boost lifetime value. A recent survey of U.S. consumers found that 63% make purchase ...