The team at Cels Enterprises knows a thing or two about product — the company has been making footwear for 50 years, after all. And through those trials, tribulations and triumphs, Cels has learned ...
Chinese Laundry is high-stepping into 360-degree video, the footwear brand told WWD in the lead-up to Monday’s launch of a new, immersive campaign for its spring collection. The newly crafted videos ...
A lot of people who went to the first L.A. Rams game last weekend took the train, but even more of them got there the old-fashioned L.A. way. They drove — and paid a lot of money for parking. Some ...
Welcome to Tech Scenes where we explore what makes tech founders and the cities they live in thrive. In this solo episode we meet up with Sarah Zurell and talk about Pavemint, the creative talent of ...
When Sarah Zurell came on board as CELS Brands’ CMO in 2022, one of her goals was to make fashion footwear brand Chinese Laundry cool again. But like, really cool. “I want it to be cool enough for ...
We spoke to Diageo’s Sophie Kelly about the global Dia de Muertos campaign, its multi-level marketing plan and her overall strategy for brand growth. Mazda CMO Brad Audet discusses the company’s new ...
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