SEATTLE — Washington state’s new tourism brand campaign, “SayWA,” has its own website, which doesn’t extol the rain forests near the coast nor the wineries east of the Cascades. Instead, the website ...
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‘Spokane. Near Nature. Near Perfect” suddenly doesn’t seem nearly so dumb. Never thought I’d hear myself saying that. But our lame civic slogan is Shakespearean verse compared with Washington’s ...
SEATTLE – The state’s new tourism slogan, “SayWA,” may be more clever than critics suggest. After all, “saywa” does mean “landmark” in Aymara, a language spoken by 2.2 million people in South America.
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