As the Seahawks dominated the Patriots on the field in Super Bowl LX, Formula One’s newest team was busy making an introduction.  With an expected audience of o ...

The car livery is a dual-color white-and-black design, with the sides of the cars different colors. One side is white, while ...

The new American F1 team will debut its livery during the Big Game, and give the tech giant a shoutout in the process.

Jack Doohan appears set for a place on Toyota’s Super Formula roster next year as part of a programme that could involve Formula 1 reserve duties outside of Alpine. The Australian driver, who was ...

Cadillac used the Super Bowl to unveil its Formula 1 car. The problem is the reveal felt more like a marketing rollout than a motorsport milestone. Formula 1’s Celebrity Obsession Gets Exposed as ...

GM's Cadillac F1 Team spot quickly led to a $1.5 million lawsuit within 24 hours of the commercial’s airing, alleging breach of contract and fraud.

Cadillac officially launched its debut F1 campaign with an ad shown during Super Bowl with the car on display later in Times Square.

The Transformers and Bad Boys director sued GM's Formula 1 team over the contents of its Super Bowl ad on Friday.

SANTA CLARA, Calif — Formula 1's newest team debuted their car during the Super Bowl on Sunday night. Cadillac Formula 1 Team ...

Reigning Super Formula champion Sho Tsuboi hopes Toyota’s partnership with the Haas Formula 1 team could result in an opportunity to fulfil a long-held dream of testing grand prix machinery. Tsuboi ...