Savvy marketers are developing new ways to target consumers using first-party data in anticipation of third-party cookie deprecation. But how exactly is first-party data defined? And how does it ...

What’s the ETA on publishers testing SDA? The IAB Tech Lab’s seller-defined audience (SDA) spec is touted as a key contextual targeting alternative for the post-third-party-cookie digital ad ecosystem ...

A minor scratch in a parking lot can usually be settled with a calm chat. But a real road accident is different. A damaged ...

Today's business landscape, marked by geopolitical tensions, supply chain disruptions and stringent regulations, has made third-party risk management a priority for organizations worldwide. Be it a ...

Google is currently in the midst of a major antitrust trial (make that two antitrust trials, actually), which may result in the company being forced to sell off its popular web browser, Google Chrome.

Kathleen Hurley is the founder of Sage Inc., a tech company that offers SMB businesses infrastructure solutions and next-gen technology. Third-party oversight is critical for most organizations.

When organizations consider application programming interface (API) security, they typically focus on securing APIs that are written in-house. However, not all the APIs that companies use are ...

Outsourcing business services to a third-party provider might present risk to your organization’s security, reputation, and regulatory compliance. Sound third-party risk management is the answer. As ...

Third-party contractors are a common way to distribute construction labor and leverage specialized expertise. Most residential projects involve an average of 24 subcontractors, and there are often ...