PHILADELPHIA – Urban Outfitters has teamed up with HGTV to launch a national Dream Dorm Makeover contest. The initiative is part of UO Haul – Urban Outfitters‘ 360-degree campaign made to inspire ...

It’s certainly not easy for me to acknowledge that summer is nearing its end and that a new school year is upon us, but that doesn’t mean the fun has to stop. I don’t know about you, but I’m always ...

Urban Outfitters continues to hone a focus on experiential marketing with a back-to-school campaign appealing to Gen Z consumers at different stages of the college cycle, whether they be returning to ...

Urban Outfitters is placing heavy emphasis on experiences catering to Gen Z in its back-to-school campaign. “‘UO Haul’ commenced May 19 with a Manhattan scavenger hunt that led participants to a fleet ...

From big moves to small spaces, UO's omnichannel campaign supports Gen Z during one of life's biggest transitions—helping them curate their space, style, and sense of self. "Back to campus is a ...

Urban Outfitters and HGTV will turn one student’s dream dorm into a real-life place. The Dream Dorm Makeover Contest is the latest element in the retailer’s UO Haul campaign for inspiring student ...

UO Haul glass-sided dorm room trucks. All images courtesy Urban Outfitters. Urban Outfitters (UO) has launched UO Haul, a multi-stage campaign designed to support students decorating a dorm room for ...

This article may contain affiliate links that Yahoo and/or the publisher may receive a commission from if you buy a product or service through those links. Add a touch of romance to your bedding with ...

Launched as part of UO Haul: Special Delivery, the Dream Dorm Makeover Contest in collaboration with HGTV headlines the second phase of Urban Outfitters' back-to-campus campaign. Every year, Urban ...