What’s a “funnel”? If you’ve been reading Iowa Capital Dispatch’s stories from the Legislature the past couple of weeks, ...

It's "funnel week" at the Iowa Legislature: do or die for many bills that haven't made it far enough through the session. Here's how it works.

Monday kicked off the first funnel week of the 2026 Iowa legislative session. The major deadline funnels down the number of bills that state lawmakers can continue to work on.

Before a potential customer buys your product, they have to go through a journey that includes becoming aware of your business, learning about your products, and deciding to buy one from you. This ...

A sales funnel, also known as a purchase funnel, is a model that illustrates the theoretical customer journey toward the purchase of a product or service. This concept is called a funnel because it ...