Sixty percent of marketers say "measuring ROI" is one of the biggest challenges they have with social media marketing, according to a Trust Radius survey. The survey also found that tying social ...

Zoho has released a new survey tool that allows customers to conduct surveys in customer satisfaction, education, human resources, marketing, marketing research and other areas using custom or ...

The company’s Zia AI assistant is being rolled out in new areas and now provides email ‘sentiment’ analysis to Zoho Desk. Zoho has added AI and analytics features to its CRM suite, part of a drive by ...

The CRM vendor community seems to be trying to welcome us back to normalcy by priming the selling pump with new marketing tools. It makes sense. Marketing is the beginning of the pipeline that brings ...

AUSTIN, Texas--(BUSINESS WIRE)--Zoho announced today at Zoholics Austin its new marketing platform that executes marketing campaigns across multiple channels while coordinating their orchestration ...

Zoho Corporation, a leading global technology company, today announced Zoho Marketing Plus, a new unified platform that brings together marketing activities across campaign ideation, creation, ...

Online application provider Zoho is launching Zoho Campaigns, a campaign management app for reaching out to customers via email or social media. The product can be integrated with Zoho CRM, its ...

PLEASANTON, Calif.--(BUSINESS WIRE)--Zoho today announced the launch of Zoho Developer, a program that provides independent software vendors (ISVs) and application developers the tools and resources ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. You're looking for a CRM system for your company. But you're not ...