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Cracker Barrel unveils a new logo

Barron's on MSN · 1h

Why Cracker Barrel’s Stock Drop Wasn’t a ‘Buy the Dip’ Moment

When shares of Cracker Barrel fell as much as 15% Thursday in a backlash over the restaurant chain’s logo change, it may have seemed like a golden opportunity to get in on an undervalued stock. After all,

USA TODAY · 1d

Cracker Barrel changed its logo and some customers are very unhappy. Here's why

The restaurant chain wants to revive sales with a new look and food offerings, but many are upset that nostalgia isn't on the menu

The Tennessean on MSN · 2d

How much did Cracker Barrel stock drop after logo, rebranding backlash?

After Cracker Barrel announced it would be updating its restaurant and logo, the chain saw an almost $10 drop in stock in one day.

Country Living on MSN20m

Cracker Barrel Says “We Could’ve Done a Better Job” in New Message to Customers

On August 25, the company issued a statement to fans.

1don MSN

New Cracker Barrel logo sparks backlash as ex-longtime worker says it erodes nostalgia

Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...

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