The report, conducted in partnership with TransUnion, incorporates a meta-analysis of past Media Mix Modeling studies, in order to better understand the benefits of Reddit ads for ...

Gmail security, Salesforce AI for manufacturing, laptops for graphic designers, Google Ads and Google Maps integration, ...

As the industry accelerates toward new forms of streaming monetization, Ad Insertion Platform (AIP), a pioneer in cutting-edge ad insertion technology solutions, and Castlabs, a global pioneer in ...

Google retains Chrome and Android. It'll also have to share data with AI rivals, which could accelerate web traffic declines.

Every day this week, we and other close watchers of Google have been holding our breath, waiting for Judge Amit Mehta of the federal court in Washington to issue a ruling on how Google’s illegal ...

We spoke to a score of ad tech leaders to uncover seven competencies essential for the success of the next generation of ad ...

The retailer will pilot Amazon Retail Ads Service, which allows the tech giant to serve as a third-party provider of ...

Google has been fined €2.95bn (£2.5bn) by the EU for allegedly abusing its power in the ad tech sector - the technology which ...

Less than a month from now, a federal court in Virginia will begin hearing an antitrust case that could determine whether ...

The European Commission has waged a €2.95 billion (~$3.5 billion) fine against Google for “abusing its dominant position” in ...

European Union regulators say Google breached competition rules by favoring its own digital advertising services.

Across the pond, a district court has found that Google holds an illegal monopoly in the publisher ad server and ad exchange ...