We all want to dress to impress, but therein lies the complication: An impressive outfit in one context might be ridiculous in another. Fortunately, simple guidelines exist for making a good ...

It turns out the old adage, “You never get a second chance to make a great first impression,” may not be true after all. There’s a great deal of pressure around making a positive first impression–and ...

I doubt I’m the only one who grew up hearing, “Make sure you make a good first impression.” At the time, I probably wondered whether that was my parents just being persnickety. It turns out they were ...

Rare is the negative review from a customer dismayed by a streak on a bathroom mirror. Rare is the customer who didn’t return because of a loose doorknob, a cracked tile or an empty can of soda ...

One of our founding fathers, Benjamin Franklin, said, “An ounce of prevention is worth a pound of cure.” It’s common sense yet not common practice. In business, one way to put an ounce of prevention ...

First impressions matter. Book covers, article headlines, pitch emails, resumes, LinkedIn headlines, and dating profile pictures are all examples of the power of first impressions in action. You can ...

In business, as in life, making a good first impression really counts. Whether you’re shaking hands with a potential client or eating sushi with a Tinder date (no judgment!), the intrinsic ...

It is important to make a good first impression and according to new research trusting a person early on can have benefits over the life of the relationship, even after a violation of that trust. In ...

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Humans aren’t very forgiving. They make instant judgments all the time, whether it’s behind a ...