Sanrio has announced another new partnership today as they're teaming up with Roblox to bring Hello Kitty and friends to the game.

Today, Sanrio debuts its own virtual “My Hello Kitty Cafe” on Roblox, a global platform bringing millions of people together through shared experience ...

Hello Kitty is the latest brand to make a debut on Roblox with a game designed for the platform’s 55 million daily active users. Sanrio is launching its first Hello Kitty Cafe game, based on the real ...

LOS ANGELES--(BUSINESS WIRE)--Today, Sanrio debuts its own virtual “My Hello Kitty Cafe” on Roblox, a global platform bringing millions of people together through shared experiences. The “My Hello ...