The battleground states have a massive population of sports fans, says Sam Vangelovski, political strategy lead at Sharethrough, an Equativ company and ad exchange.

Is it a disgrace to target Jewish women who have never voted Republican by saying "Donald Trump will keep us safe" from ...

The 'Post' and 'The Los Angeles Times' have both lost subscribers over decisions not to endorse a presidential candidate.

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For the first time ever, YouTube's ad and subscription revenue combined surpassed $50 billion during the past four quarters.

Media accounted for 36% of net revenue for the year ended June 30, according to a spin-off prospectus released Wednesday. The ...

Jeff Bezos defended his decision to pull WaPo's endorsement with Gallup data showing trust in news media has hit a low. The ...

Walmart InHome associates participated in a pilot with General Motors to assess the overall performance of the BrightDrop 400 ...

Building on earned media and analytics work, Mitsubishi Motor Sales of Canada and NP Digital will work with Ogilvy, which has been selected for creative production.

More than 20 client brands have expanded their spending in women's sports vis a vis the new marketplace, including Adidas, ...

The brand's local rather than national approach acknowledged that most viewers' favorite teams weren't playing in the Big ...

With more than two-thirds of its client roster failing to align with global standards for climate policy compliance, Interpublic ranks worst among the major holding companies, according to an analysis ...