Lionsgate is ready for its ad tech close-up. The film and TV studio has chosen Comcast’s FreeWheel as its exclusive ad server ...

The predictions game is a fascinating one, and one that's hard not to play at year's end, whether we're talking about what's to come in the next year or three, or what's just as likely to be gone. In ...

Scale, investment in measurement solutions and newfound connected TV prowess is turning the retailer into an advertising ...

Viant struck a deal with IHeartMedia and its Triton Digital ad platform that will make IHeart’s broadcast radio inventory ...

The Industry’s Biggest Gathering Returns with New Experiences, Expanded Programming, and Can’t-Miss ActivationsNEW YORK, Dec.

The Academy Awards announced that it will break from decades of tradition and move from network television to the world of ...

Viant Technology, a specialist in CTV and AI-powered programmatic advertising, has announced a strategic integration with iHeartMedia, the US audio company and ...

What Happened? Shares of streaming TV platform Roku (NASDAQ: ROKU) jumped 3.6% in the morning session after Guggenheim ...

KNOREX Ltd. (NYSE American: KNRX) ("KNOREX" or the "Company"), a leading provider of AI-driven programmatic online advertising products and solutions, today announced the launch of a new white-label ...

New year, new scorch marks. The country’s boldest comedians swing hard and spare no one in Season 5 of ROAST BATTLE CANADA, airing Mondays at 10:30 p.m. ET/PT on CTV Comedy ...

WPP Media’s AlTurk explains how the metric of attention-first unifies and unlocks growth in the region’s fragmented media ...

While the stock market exceeded expectations again this year, a number of economists predict a 10-year period in which the US ...