AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.
Eamon Graziano reveals that scaling isn't a marketing problem—it's an operating system one. He details how to map workflows, ...
"We cut the tape but he is a moron," the marketing executive said of Justin Baldoni's remark in an August 2024 interview ...
The increasing popularity of user-generated content, influencer marketing and YouTube as a main viewing platform led ...
The CEO said the chain is poised for continued growth domestically and internationally because of its consistently strong ...
The annual initiative from Alcohol Change UK has endured because of its roots in behavioural science and a consistent message ...
Hargreaves Lansdown’s sweeping fee cuts mark a strategic reset as intensifying competition and its return to private ...
MarTech on MSNOpinion
AI governance without strategy is setting marketing teams up to fail
Marketers are racing to govern AI without planning for outcomes. New ANA data shows why policies alone create control theater ...
Tom King reveals Batman and Catwoman were meant to marry in Batman #100, not #50 as was marketed. DC's marketing of the ...
A poll of ValidPath member firms found that 93% of IFAs are optimistic about the year ahead, including 27% who described ...
Edition Back for its fourth edition, the State of Digital Content 2026 gives a behind-the-scenes look into how content teams ...
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