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Meta's move to bring more ads into WhatsApp isn't happening in a vacuum; this move is part of a much larger shift across the company's platforms toward AI-powered advertising and monetization.
Meta Platforms (NASDAQ:META) rolls out unified Ads Manager and teases Business AI for WhatsApp Business as it seeks to deepen ...
It was only inevitable that Meta would roll out ads in WhatsApp, an app that now has more than 3 billion monthly active users ...
Meta is gradually transforming WhatsApp with AI and payment features, aiming to create a super app, though user trust and ...
Meta stock (NASDAQ: META) has surged 26% YTD, topping Nasdaq 100 & S&P 500. Driven by strategic investments in AI, boosting ...
The WhatsApp ads rollout began globally on June 16, 2025, with features becoming available to users and businesses worldwide over the coming months. This represents the final chapter in WhatsApp’s ...
Meta charges €9.99 for using Instagram or Facebook without ads. WhatsApp , which once charged a nominal annual fee and marketed itself as a privacy-centric service, now faces a complete ...
Even if ad penetration on WhatsApp reaches just 5% of the level seen on Facebook and Instagram, Mathivanan believes it could have a material impact on earnings by fiscal 2027. Shares of Meta were ...
Meta is rolling out advertising and paid features in WhatsApp’s Updates tab, marking a formal break from its long-standing 'no ads' stance. The new offering includes ads in Status, promoted ...
Signal's president, Meredith Whittaker, has criticized WhatsApp's introduction of ads and AI features, reaffirming Signal's ...
The EU is probing if Meta’s changes to its “pay or consent” model are enough to comply with the Digital Markets Act.