Krispy Kreme and Pop-Tarts plan trio of ‘unexpected’ mashups: ‘Crazy good’
Krispy Kreme announced a first-of-its-kind collaboration with Pop-Tarts, which will introduce three new, zany options to the dessert chain’s shelves — but only for a limited time. Called the “crazy good” line, each new donut — they are already available in participating locations — reflects a universally beloved Pop-Tart flavor.